Lois Matthams

I have joined the team as a Digital Marketing Apprentice, assisting the company with Social Media, SEO and Google AdWords campaigns.

What I Do

I have joined the team as a Digital Marketing Apprentice, assisting the company with Social Media, SEO and Google AdWords / Bing pay-per-click campaigns. I will be working closely with all members of the team, taking on a variety of digital marketing tasks to the best of my ability, gaining the best possible knowledge and experience I can.

I will receive digital marketing training both at the workplace and at training days I attend away from the office as I work towards a BCS Level 3 Diploma in Digital Marketing. This training covers the key elements of a Digital Marketing role such as Google AdWords, Google Analytics and Content Management Systems to name a few.

Biography

I have just finished my final year at college, completing two BTECs and an A Level. I studied BTEC Photography, BTEC Media (equivalent to two A levels) and A Level Graphic Design.

All my studies were very much computer-based, which enabled me to become familiar with a variety of industry-standard software such as Adobe Photoshop. During my studies I worked on a variety of projects, which enabled me to expand my skills in logo and packaging design, typography, video editing and advertising campaigns from concept to creation. I also worked on a web design project taking an idea from sketches on paper to a final digital design.

When I am out of the office, I love to spend time with family and friends but I also like to be creative whether that is drawing, painting, colouring or even writing a blog post for my own website which is my main passion. I also have a huge interest in make up and experimenting with different looks, which is the subject of my own website.

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