Vital Assist SkincareSkincare retailer
Discover the story behind the new Shopify website that we designed and built for Vital Assist Skincare, a skincare brand and retailer based in Danbury, Essex.
- Platform
- Shopify
- Location
- Danbury, Essex, UK
- Client since
- 2024
The final product
Screenshots showcasing the responsive design across devices.
The Brief
Vital Assist commissioned us to design and build a new Shopify e-commerce website within a very tight timeframe, a challenge we were happy to accept given our experience with and knowledge of Shopify and how it’s the perfect fit for e-commerce start-ups.
The initial product range was fairly small - just six products in total - and there was no existing web presence to be concerned with which removes complex tasks like users and orders migration, URL redirection, etc.
Branding and professional product photograph had already been completed so our task was to bring it all together in Shopify so they could start selling online as soon as possible.
What we did
For the purposes of speed, we used an off-the-shelf Shopify theme and tailored it to match the Vital Assist branding, bringing in things like brand colours, brand typography and making use of all the pre-built features Shopify provides - like email newsletter signup, socials, promotions and discounts.
The most challenging aspect of the project was the currency switcher to allow the store to trade in the UK and Ireland markets, which have differences in the way VAT is calculated and added to orders.
The site was up and running and taking orders in a matter of weeks and following their Shopify training the client has taken over full ownership and management of the store, even modifying the theme and adding a blog section without any assistance from us which demonstrates just how flexible and easy-to-use Shopify is.
If you’re considering entering the world of e-commerce with your own online store, give us a call or drop us an email.
Key features
The components and capabilities we delivered.
Shopify Store
Quick-launch Shopify store using a tailored off-the-shelf theme matched to the Vital Assist branding.
Multi-currency Support
Currency switcher for UK and Ireland markets with different VAT calculation and handling requirements.
Client Self-service
Easy-to-use platform enabling the client to independently manage products, add blogs and customise the theme post-launch.
Our approach
A proven process tailored to this project's unique requirements.
Discovery
We start by understanding your goals, audience, and constraints. Through workshops and research, we define the project scope and success criteria.
Strategy & Wireframing
We map out the user journey and information architecture. Low-fidelity wireframes let us test ideas quickly before committing to design.
UX/UI Design
Visual design that balances aesthetics with usability. We create interfaces that look great and guide users effortlessly toward their goals.
Development
Clean, well-documented code built on proven frameworks. We develop iteratively, sharing progress regularly so you're never in the dark.
Quality Assurance & Launch
Rigorous testing across devices and browsers. We handle deployment and ensure a smooth launch with minimal disruption.
Ongoing Support
Our relationship doesn't end at launch. We provide proactive maintenance, security updates, and responsive support to keep your product thriving.
related projects
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