Association of South Essex Local AuthoritiesEssex Councils Partnership
The Association of South Essex Local Authorities (ASELA) is a partnership of six neighbouring councils that have come together to promote growth and prosperity in the region.
- Platform
- Craft CMS
- Location
- Thurrock, Essex, UK
- Client since
- 2020
The final product
Screenshots showcasing the responsive design across devices.
The Brief
The Association of South Essex Local Authorities (ASELA) needed a new website to keep residents across Essex updated with blog posts and opportunities as well as describing the aims of the partnership and any related downloads.
The partnership involves a number of local authorities in Essex and so the website design and photography had to represent a broad spectrum of stakeholders to ensure everyone was well represented.
The new site needed an easy-to-use content management system, which made Craft CMS the perfect fit, and training provided to a number of site editors based at multiple locations.
What we did
Taking the ASELA logo and colour palette as inspiration for the design we wanted to create a layout that was striking and memorable but not over-the-top as sites with a wide range of colours can often become. We used colour subtly along with whitespace, stunning photography and animation to good effect, giving the overall design a coherence and consistency that we’re really pleased with.
Behind the scenes the site is running on Craft CMS version 3.5 and gives the site editors complete control over everything they might need to modify in their everyday roles.
Delivering a site for multiple parties can often be challenging but this project ran smoothly and we’re really happy with the end result and glad that the local authorities involved are too.
If you’re involved in a similar project and considering a new website we’d love to discuss it with you, just give us a call or an email to get things started.
Performance
Key metrics demonstrating our commitment to speed and efficiency.
Key features
The components and capabilities we delivered.
Multi-stakeholder Design
Design and photography representing six neighbouring councils, ensuring all partnership members were well represented.
Craft CMS Content Management
Easy-to-use Craft CMS 3.5 giving editors across multiple council locations full control over their content.
Blog & Downloads Hub
Dedicated areas for blog posts, partnership updates and downloadable resources for residents across South Essex.
Our approach
A proven process tailored to this project's unique requirements.
Discovery
We start by understanding your goals, audience, and constraints. Through workshops and research, we define the project scope and success criteria.
Strategy & Wireframing
We map out the user journey and information architecture. Low-fidelity wireframes let us test ideas quickly before committing to design.
UX/UI Design
Visual design that balances aesthetics with usability. We create interfaces that look great and guide users effortlessly toward their goals.
Development
Clean, well-documented code built on proven frameworks. We develop iteratively, sharing progress regularly so you're never in the dark.
Quality Assurance & Launch
Rigorous testing across devices and browsers. We handle deployment and ensure a smooth launch with minimal disruption.
Ongoing Support
Our relationship doesn't end at launch. We provide proactive maintenance, security updates, and responsive support to keep your product thriving.
related projects
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